About Us
Industries, offices, roads, housing, hospitals and schools together form the backbone of a developing country like India. Priya Cement has played a major role in underpinning these key drivers of India’s development since August, 1986. While all cement may look the same, what continues to make Priya Cement unique is that for more than three decades, we have been synonymous with strength and longevity. We have gradually and consistently risen from a thought to steady action; from a single brick to strong and sturdy infrastructure. The Priya Cement name has evolved into one of the most reputed and beloved cement brands in India.
Priya Cement enjoys prominent presence in the states of Andhra Pradesh, Telangana, Tamil Nadu, Karnataka, Kerala, Odisha, Maharashtra & Goa. The brand has worked hard to earn its clientele’s respect and trust not only through years of strong relations but also through our closely monitored cement manufacturing process, which ensures nothing but quality products reach our customers. The company has two integrated production plants each in Andhra Pradesh & Telangana. We operate on close to 400 acres of land in total, where continuous mining churns about 10,000 MT of limestone per day.
We take pride in our ethos and in our brand’s strong and visible connection with society. Our reach and work have carved a niche in some of the most prominent construction projects in India, such as the world-famous Ramoji Film City, Eenadu Districts Offices, Dr Reddy Labs in Srikakulam and Hyderabad, Vishakhapatnam Shipyard, Kakinada port, Vijayawada Thermal Power Project, Priyadarshini Jurala Irrigation project, Viceroy Group of Hotels and Amrutha Castle in Hyderabad, to name a few.
Our aim is to live every waking moment striving to be the best we can be, to leave a trail of greatness, to inspire generations and through one life, TO LIVE FOREVER.
Our History
The Priya Cement brand is produced and marketed by Rain Cements Limited (RCL), a public company registered under the Companies Act, 1956, with its registered office in Hyderabad, Telangana, India, engaged in the manufacture and sale of Cement. RCL is a key component and wholly owned subsidiary of Rain Industries Limited. Rain Industries Limited is a listed company with equity shares listed on BSE Limited (Scrip code: 500339) and National Stock Exchange of India Limited (Scrip code: RAIN). The Rain Industries Limited group is engaged not only in the business of manufacture and sale of Cement, but additionally in Carbon products, Chemicals and the Generation and Supply of Electric Power both inside and outside India.
From its inception in August, 1986 until December 29, 2010, RCL initially carried out its cement business under the name of Priyadarshini Cement Limited. The Cement business was then transferred to RCL, pursuant to the Scheme of Arrangement under Section 391 to 394 of the Companies Act, 1956, approved by the Honourable High Court of Andhra Pradesh.
We manufacture 43 Grade Ordinary Portland Cement (OPC), 53 Grade OPC and also Portland Pozzolana Cement (PPC), all marketed under the renowned Priya Cement brand name. We have invested in strengthening our product lines and in introducing key quality measures and services, in order to establish and maintain the Priya Cement name as one of the premium brands available in the market.
RCL’s manufacturing plants have an annual cement production capacity of 4 million MT and are situated as follows:
Unit I
- Ramapuram village, Mellacheruvu Mandal, Suryapet District, Telangana, India
Unit II
- Boincheruvupalli village, Kurnool District, Andhra Pradesh, India
As part of our continuous efforts to proactively reduce our environmental impact and to improve our manufacturing efficiency, RCL has invested in a 6.4 MW Waste Heat Recovery based Power Plant at Unit II, allowing us to now capture and convert the tremendous heat required in the Cement production process into a valuable source of new electricity generation.
We commissioned a WHR power plant in Suryapet, Telangana, in January 2020. It provides gross power generation per hour of up to 4.1 MW when the kiln is operational. This facility will help us substantially save on electricity, augmenting the existing capacity of 6.4 MW at the Kurnool cement plant. Also, as part of our sustainable energy initiative, we are setting up a 1 MW solar power plant in each of our cement facilities.
RCL operates a far-reaching transportation, distribution and marketing network in order to deliver Priya Cement products to our customers, with more than 4,000 dealers in the States of Telangana, Andhra Pradesh, Tamil Nadu, Karnataka, Kerala, Maharashtra, Goa and Odisha.
RCL is awarded with ISO 14001:2004 & ISO 9001:2000 certificates for its quality of products.
RCL is managed by a diverse and professional Board of Directors and assisted by highly skilled, professional and experienced personnel in all functional activities.
Vision & Mission
Vision
To be India’s most trusted provider of cement, renowned for producing quality products reliably and responsibly.
Mission
Rain Cements Limited is dedicated in producing high-quality cement that builds a stronger India, while delivering value to all our stakeholders: our employees, shareholders, customers, and the communities in which we live and work. At a time when both population and concern for sustainability are rising, we have prioritized our efforts to meet the needs of rapid urbanization in India without compromising on our impact on the environment.
Core Values
Our Core Values are the guiding principles that show us the way to our vision. These are the beliefs and mind-sets that shape what we accomplish as an organization:
- Integrity: Doing the Right Thing, Always
- We value a sense of honesty and uprightness.
- Teamwork: Synergy, where One Plus One Equals Two
- We value working together cooperatively and openly.
- Commitment: Vision with Action
- We value a sense of total commitment towards our mission.
- Customer Relationship: Forever Strong
- We believe in cementing relationships and trust with our customers.